Start Something That Matters

Predný obal
Virgin, 2012 - 189 strán (strany)
24 Recenzie
Recenzie nie sú overované, ale Google kontroluje prítomnosť falošného obsahu a po jeho identifikácii ho odstraňuje
In 2006, while travelling in Argentina, young entrepreneur Blake Mycoskie encountered children too poor to afford shoes, who developed injuries on their feet that often led to serious health problems. Blake knew he wanted to help, but rather than start a charity, he went against conventional wisdom and created a for profit business to help the children who he met. With the help of a local shoemaker, Blake struck out to merge activism and fashion in the form of a local canvas shoe worn by farmers and gauchos alike, called the alpargata. Blake called his creation TOMS Shoes (which stands for "Tomorrow's Shoes") and promised to give a pair of new shoes to a child in need for every pair that he sold. Starting with only two hundred pairs of handmade shoes, optimism, and entrepreneurial charisma, Blake successfully launched TOMS into the high fashion world. They can now be seen adorning the feet of celebrities such as Keira Knightley, Scarlett Johansson, and Tobey Maguire. Blake's mission is to prove that you can achieve financial success and make the world a better place at the same time. In this book, he shares the six counterintuitive principles that have guided the growth of TOMS for the past three years: Make business personal; Be resourceful without resources; Reverse retirement; Keep it simple; Stay humble; and, Give more, advertise less. The result is an inspiring account of a young man whose entrepreneurial spirit was able to affect change in the world, and a call to others to be inspired to do the same.

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Hodnotenia používateľov

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Recenzie nie sú overované, ale Google kontroluje prítomnosť falošného obsahu a po jeho identifikácii ho odstraňuje

LibraryThing Review

Prehľad pre používateľa  - RavenNight - LibraryThing

“A leader can create a company, but a community creates a movement.” I read this book for my business class, but ended up throughly enjoying it. It was very well written and informative. I also felt ... Čítať celú recenziu

LibraryThing Review

Prehľad pre používateľa  - Rascalstar - LibraryThing

This book will be on my gift-giving list this Christmas, and it should be on yours. Easy and fast to read with many profound thoughts and ideas. It's partly the story of TOMS, but also the story of ... Čítať celú recenziu

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O tomto autorovi (2012)

Blake has created five businesses since graduating from college, among them a national college campus laundry service, and an online driver's education school that featured hybrid cars. You can read more about TOMS shoes on their website, TOMSshoes.com; Blake Mycoskie also maintains a blog, blakemycoskie.blogspot.com.

Bibliografické informácie